The Contiki team will post video clues to help fans find travellers in four European destinations. Mixing video with Google Maps and Street View, the game allows users to explore a new city, uncovering the local and authentic experiences only discovered on a Contiki trip. Once a user tracks down one of the Contiki travellers, they will automatically be entered to win a European trip for themselves, with the opportunity to check out some of the amazing locations featured in the game.

 

In true Contiki fashion, the game integrates the hottest music from up-and-coming artists to keep users entertained as they digitally weave their way through European streets. 

 

“The ‘This Way to Amazing’ contest is a fantastic way for clients to get involved with the brand online and learn about cool trends in European travel at the same time,” says Contiki General Manager Tony Laskey. “Seasoned explorers and travel newbies alike have the opportunity to do well with this game, so we’re excited to see who makes their way to the end.” 

 

Fans vying for a chance to win can ensure they don’t miss out on the video clues by following any of Contiki’s social media platforms to get reminders. Simply visit Contiki on Facebook, Twitter, Google+, Pinterest or Foursquare to get the most up-to-date news on the contest.